Doritos Commercial

           The commercial that I chose was a Doritos commercial that I found on Allen’s blog.  It involves a man who is going on a date.  This man is quickly told the guidelines by his date’s young son.  The boy smacks the man across the face and makes it clear that the man should not touch his momma or his Doritos.  This boy is really protective of these two things.  You can tell from the commercial that the boy does not trust this man because he is trying to take the two things that the boy holds highest.  The boy sets these house rules right away so that the man knows that he meant business.

The boy does not want this man anywhere near his mother or his Doritos. Why does this commercial compare these two things?  Doritos wants to make it a point that their product is as important to you as your own mother.  This concept is ridiculous, but they want to get it stuck in your head that you need Doritos in your life just like you need your mother.  The Doritos Company is really stretching this concept.  They want you to question if these chips are so amazing that you cannot go another minute without them.  Doritos tells us that these chips are so amazing that you do not want to share them with anyone.  The commercial gets the point across that we should all protect our “mommas”. But more importantly, it tells us to protect our Doritos.

A Stressful Glimpse into my Writing Process

In the video, Chel White says that he writes a bunch of words that turn out to be garbage.  I feel like everything i write at first is garbage. When i read it over, I wonder what was I thinking? White says he crumples the paper up and throws it in the hole he dug outside.  I wish I could do that so that I could let all of my frustration out.  When I write, i need to kill a few babies before I get a product that is good enough to be read.  i usually have no idea what I am writing at first.  After i read it, I really have no idea what I wrote.  Writing is a long and stressful process for me.  I always want it to be perfect, but i always find imperfections.  I wish that I could be like Chel White and throw every paper I write into this huge hole and burry it under ground.  Life would be so much easier that way.  What makes it even worst is that I am writing on a blog so everyone who wants to can see all of my crazy, random thoughts.

Commercial

http://www.youtube.com/user/OldSpice?v=gzowzUsq6iY&feature=pyv&ad=7083922097&kw=funny%20TV%20commercials

Heineken Commercial

               Heineken has a commercial where a German woman shows her friends her house.  She opens up a door and all of her friends scream with glee at the sight of her walk-in closet filled with clothing.  In this same commercial, a man who lives in the same house shows his walk-in closet to his friends.  It’s a room full of beer, but not just any beer, it’s Heineken.  The man’s friends scream the exact same way that the woman’s friends scream. One thing that bothered me was that the man had beer and the woman had clothes. I can see that the audience that Heineken is trying to reach would be men. The commercial was played during the Super Bowl which backs up the fact that it was made for guys to watch. This commercial stereotypes males and females. It tells us that men should drink beer and be manly while women should care about clothing and the way that they look. 

                Why doesn’t the woman have a closet full of beer?  Why do the men get to drink alcohol while the women shop for clothes? Heineken’s commercial was made for the male audience, but they could have included females also.  They are going along with the stereotypes of society.  They want to show that a room full of their product is like a room full of nice clothes. They are saying that if you have Heineken, you are living a life of luxury. Heineken thinks that men are mostly watching their commercial and that is the reason it is focused more towards them.  Heineken can still make a successful commercial without downgrading men and women by using stereotypes. 

12 Questions about Heineken Commercial

1. Why did they stereotype women with clothes?
2. Why does the woman have a German accent?
3. Why do the e's turn at the end?
4. Why do they all scream?
5. Why is the woman wearing a black dress?
6. Why was it a male who had the closet full of beer?
7. Why do they each have three friends?
8. Why was the setting a party?
9. Why is beer compared to clothing?
10. Is Heineken only for wealthy people?
11. Who is this commercial trying to target?
12. Why do they not show the beer until the end of the commercial?

12 Questions about AT&T Commercial

1. Why did they pick that annoying song?
2. Why did they send two little children out on their own?
3. What city was it?
4. Why are they in a city?
5. Why didn't they use the GPS initially?
6. What audience were they trying to target?
7. Why were they wearing those clothes?
8. Why were they carrying around a basket?
9. Did they achieve success from this commercial?
10. Why was it sunny outside?
11. What is this commercial trying to say to children?
12. Why did they use the buildings to show the raising the bars sign?

AT&T Commercial

AT&T has a commercial where Hansel and Gretel walk around the streets of a large city by themselves.  These two small children use AT&T’s service to find their way around.  Hansel and Gretel start out on their journey at a walking pace. They only started to skip when they use the GPS on their AT&T phone.  Their skipping implies that they are extremely happy that they have AT&T to assist them.  AT&T wants us to think that these children feel safe and secure with the quality of their service. They want their audience to think that AT&T will always be working for them when we are in a predicament.

The purpose of this commercial is to inform us that AT&T’s service is the best and that you will feel confident and safe as long as you have their product. Do people always feel this comfortable and secure while using technology? The answer is absolutely not.  AT&T is my cell phone provider and I still speed up my steps when I am walking alone. I have never once started to skip with a huge smile on my face because I felt safer having my phone with me. AT&T wanted to make a point that we will be happy with their service. They want to let parents know that their children will be safe walking random city streets alone once they purchase AT&T merchandise.

Pantene Commercial

Pantene goes to great lengths just to sell their product.  They captivate their audience with a story about a deaf girl who learns how to play the violin. This girl falls in love with the instrument.  Playing the violin takes her to a place where she can hear the music and is free from harm. Pantene tries to tell us that their shampoo is the reason behind her success.  They want us to think that she receives a standing ovation because Pantene gave her the confidence to “shine”.  The message of their commercial is that if we buy their product, we can achieve extraordinary things and have great hair all at the same time.

The violinist finds her happy place with the help of her mentor, a lowly street performer.  This place is a figment of her imagination. It is a field with tall grass that blows in the wind.  This is the place that her mind travels to when she plays music.  In the commercial her mentor says, “Music is a visible thing”.  When her hand touches the grass in this field, it represents the way she can feel the music.  The image of the grass and the sun in the field is symbolic of her being able to see the music. In this field she is free from everyone who has ever told her that she can’t play.  All of their voices are silenced and all she sees is beautiful music.  The deaf violinist is free to be herself.  She is free and alive in this place.  Pantene tells us that by using their product, we will be able to find a joyful place where nothing can ever go wrong.  In this place, we can shine.

9/12 Trimble

I think that John Trimble's case is very interesting. Writers do have to defend and back up what they write about. After reading Trimble's view on writers, I feel like I need to defend my writing more like a warrior. I have to use the pen as my sword and defend the words that I put down on paper. Writers have to stand up for what they believe in and what they write about. Warriors stand up to their opponents and defend their people and country. Reading what Trimble says makes me want to put more effort and thought into what I write. The more that I think about it, the more I feel like a warrior in battle trying to prove a point to my reader.

Blogging?

So here I am at Hofstra and I am blogging.  Writing online makes me feel kind of stupid. I vowed to never ever get a blog or twitter and here I am doing exactly that. I don't like letting other people see what I write because it makes me vulnerable, but this is college. I'm doing things I never thought I'd ever do. I hate the idea of blogging because it ruined my senior year. My best friend's boyfriend made a blog and he full out trashed my other friend and I in the blog. It ruined a friendship. Sometimes people need to keep their thoughts to themself, but then again here I am sharing everything. Writing online scares me to death. If you say one thing, people take it a million different ways. The internet can get you into so much trouble so fast. I hate writing online. I feel awkward doing it right now. I also feel really stupid because it took me about five hours to figure out where this thing was. I love to write and share my feelings, but I hate when other people read what I write. I dont like being vulnerable. I don't need their acceptance. I just want to feel free from my mind and put it on paper. Well, in this case blog about it. I don't even know if I am doing this right. I feel so uncomfortable right now. Are the 12 minutes up yet? I do not have a clue what I got myself into. Writing online makes me cringe. I don't really see a point to this but I'm doing it anyway because I have to. I feel really ancxious right now because I just want to be done with this. kdgjaoejgaopsejgpoi. That was me letting my anger out. Writing online makes me feel tired and it makes me want to go to bed really badly. Well, I guess that's all folks until next time.